We create items that are first, Objet d’Art and secondly, that have utility. Many of the bags we create stand on their own and have a very sculptural quality about them. Our design ethos is to make things stand out and turn heads. Pieces should be perfectly imperfect and need to be nuanced to be beautiful, like nature, no two things are ever the same. Cult Gaia is inspired by nature and women. This is where the brand’s name comes from. Great brands are cult-like, uniting like-minded people in their aesthetic ideals. Gaia is the goddess of Mother Earth and the daughter of chaos, the most creative force there is.
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